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New B&M RIviera

In: Watchs

NEW IN 2022 AND STILL DISTINCTIVE OF BAUME & MERCIER EXPERTISE IN WATCHMAKING DESIGNhttps://spagnoletti.it/en/33_baume-mercier

To design a timepiece like an art object… It takes a visionary spirit with a love for shapes and volumes to conceive of ultra-slim pocket watches for men and jewelry watches for women to wear as rings or necklaces. Beginning in the 1920s, Paul Mercier, backed by the technical expertise of William Baume, captured the essence of the social progress of the times. The Maison’s inherent creativity and modernity have brought it resounding success, marking the signature look of Baume & Mercier that is still visible today.

THE SOPHISTICATION OF GRAY FOR THE NEW RIVIERA 42 MM MODELS

The new men’s versions of the 42 mm Riviera – the stars of 2022 – reinterpret the signs of the times and leave their mark on the present day. Athletic and exquisite, they carry forth the Baume & Mercier expertise in design and attention to shape with their uncompromising style. It’s time for renewal! The new Rivieras are here to prove it.

Discover the Riviera collection HERE.

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